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Wednesday, April 18, 2012
"Thanks Steve" Creator's New Design for Coca-Cola
You probably have seen this "Thanks Steve" logo which recreated the Apple logo. It was designed by Jonathan Mak Long, a then 19-year-old college student from Hong Kong.
His talent got the attention of Ogilvy China. And recently he created this new design for Coca-Cola, which now could be seen on bus shelters in Shanghai. Using a similar concept with the Steve Jobs apple-bite logo and embedding a topic of "sharing a coke", this succinct design is part of Coca-Cola's global "Open Happiness" campaign.
Relevant news on Ad Age:
Hong Kong Student Behind Steve Jobs Tribute Creates Coke Image
Facebook of Jonathan Mak Long
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