Wednesday, April 18, 2012

"Thanks Steve" Creator's New Design for Coca-Cola


You probably have seen this "Thanks Steve" logo which recreated the Apple logo. It was designed by Jonathan Mak Long, a then 19-year-old college student from Hong Kong.

His talent got the attention of Ogilvy China. And recently he created this new design for Coca-Cola, which now could be seen on bus shelters in Shanghai. Using a similar concept with the Steve Jobs apple-bite logo and embedding a topic of "sharing a coke", this succinct design is part of Coca-Cola's global "Open Happiness" campaign.


Relevant news on Ad Age:

Hong Kong Student Behind Steve Jobs Tribute Creates Coke Image

Facebook of Jonathan Mak Long

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